Promoting Your Top-of-the-Funnel Lead Magnet Offer, Part 2 of 3

Great news: based on the advice in our first post in this series, you created a top-of-the-funnel lead magnet that you’re eager to promote. You have written and designed the relevant, informative content your target audience is looking for (and likely to “click” on)…now let’s start generating some leads!

Not so fast.

Now is the time to make the most of the opportunity and thoughtfully put your offer in front of the right people, at the right time, and in the right place. Sound good? Keep reading for our insights.Read more