Q&A: What You Need to Know About the Facebook News Feed Change

Facebook has changed its news feed algorithm, and it’s raising questions for direct response marketers. Here, we set out to help you understand the changes and how they may impact your company’s channel strategy.Read more

What Does Facebook Live Mean for Marketers?

Facebook Live


Last month Facebook launched an easy way for users to broadcast live video on their platform. While there are other platforms doing this right now, like Periscope, nothing has been done on a major scale like Facebook.Read more

14 Facebook Best Practices

Written By Kelly Zenere, Assistant Account Executive and Social Media Specialist

Our TWO Sense: 14 Facebook Best Practices


Facebook is an easy and inexpensive way for businesses to engage with followers in real-time. There are over 665 million active Facebook users, so it is a beneficial tool in reaching a lot of people through one outlet. I have shared my social media does and don'ts, but here are 14 best practices everyone should follow!Read more